In today's society, home-based businesses are rapidly gaining in popularity. Barbara shares her online marketing experiences with entrepreneurs who want up-to-date, effective profit & non-profit marketing earned right at home. This includes businesses, network and affiliate marketers, but the final key to happy business is to become independent.
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Tuesday, September 2, 2008
FREE Financial Wellness Publication
In this post, I'd like to address what it means to accumulate real wealth built by using integrity-based principles: 1) always do the right thing..., 2) never move anything someone doesn't need..., 3) never take necessary resources off the family table (food money or utilities)..., and 4) verify people can afford what you have to offer. I have always relied on these business principles and they have served me well.
One of the happiest publications I'm thrilled to bring you is free. It is "YES YOU CAN PUBLICATION". This resource comes to you as a 'Thank You' for being a loyal reader at this blog site.
This is a free publication as long as you opt-into the bi-weekly e-mail subscription.
There is a printed version, if you're willing to release personal contact information but I've found the e-mail version to be very private.
You will be able to use content to inspire others along numerous lines -- health, wellness, financial security, and more.
Position yourself as the expert .
Use topic ideas from this newsletter, adding print to your own newsletter.
Be certain to rewrite content, adding your own personality or cite others accordingly.
Offering helpful information people can really use will endear others to you -- helping you build trust, rapport and repeat business.
Once you click on the link, you want to look for the membership button in burgundy. It's the middle button, located on the right-hand side of the "YES YOU CAN" site.
Enjoy! It arrives in your in-basket as "STOWERS INNOVATIONS".
Click link below:
Supporting Your Success Using Proven Means
B. Brinkmeyer
http://bbwealthyaffiliate.com/
http://add7repsaday.com/
http://stay-fit.blogspot.com/
Wednesday, August 27, 2008
Review of Internet Marketing Checklist
Sharing the "pilot's checklist" of Internet Marketing!
It's taken me 2.5 years to get the low down on what's absolutely
going to move you forward.
Here are some points you must cover if you're going to build a profitable online
business. Best part is you can move anything you wish!
This checklist covers paid (pay-per-click) and free means (published
articles and more) so you'll get the strongest start possible.
I recommend you find out everything you can about using the free
business builder methods before you head into pay-per-click (PPC)
advertising.
Work through this checklist by taking the free 30-day training.
Opt-out if you don't like any messages.
Beginners -- use the "starter training" by clicking on
the purple link I've provided.
Intermediates -- use "The Immediate Edge" training
only if you've been generating consistent sales online
for at least a period of several months.
By working through starter training, this work will
prepare you for "The Immediate Edge".
If it takes you 2 months to understand starter training, that's
okay. Work through this information at your own pace.
Find out across all industries what the public wants --
- see what people will pay for
- find out what they won't buy
- know exactly what advertisers pay
- look at your competitors to see what they're doing
- own a thrilling business
- avoid sinking ships
This training addresses outsourcing and
automation and many other core aspects of proper
Internet Marketing.
Click here to get started.
IM Checklist --
1. Market Research
1.1 Keyword Research
1.2 Market Value Analysis
1.3 Competition Analysis
1.4 Finding Niche Products
1.5 Market Testing
2. Traffic Generation
2.1.1 Pay-Per-Click (PPC) Advertising
2.1.2 Setting Up Google Adwords
2.1.3 Finding Profitable Keywords
2.1.4 Writing Text Ads
2.1.5 Click Pricing
2.1.6 Increasing Click Thu Rates (CTR)
2.1.7 Lowering Costs Per Click
2.1.8 Increasing Traffic
2.1.9 Increasing Conversion Rates
2.1.10 Lowering Costs Per Conversion
2.1.11 Improving Quality Score
2.1.12 Conversion Tracking
2.1.13 Click Tracking
2.1.14 Finding Negative Keywords
2.1.15 Promoting Squeeze Pages (Opt-In Pages) W/Google Adwords
2.1.16 Promoting Affiliate Products W/Google Adwords
2.1.17 Using Pay-Per-Click (PPC) Services Other Than Adwords
(Facebook, Yahoo, MSN, etc)
2.1.18 Using Pey-Per-Visit Services (StumbleUpon Advertising, Pop
Under Traffic, etc.)
2.1.19 Advanced Pay-Per-Click Strategies
2.1.20 Other
2.2 Search Engine Optimization
2.2.1 General Search Engine Optimization Strategies
2.2.2 Achieving Fast Ranking
2.2.3 Indentifying SEO Keywords For Easy Rankings
2.2.4 On-Page Search Engine Optimization
2.2.5 LSI/Siloing
2.2.6 Link Building
2.2.7 Creating SEO Optimized Content
2.2.8 Tagging
2.3 Content Marketing
2.3.1 Article Distribution/Article Marketing
2.3.2 Blogging
2.3.3 Viral Marketing
2.3.4 Video Marketing
2.3.5 User Generated Content Sites
2.3.6 Social Media
2.4 Social Media
2.4.1 Social Networking
2.4.2 Social Broadcasting
2.4.3 StumbleUpon
2.4.4 Social Bookmarking
3 Product Creation
3.1 General Product Creation Techniques
3.2 Creating and Distributing Ebooks (Electronic Books)
3.3 Creating and Distributing Books (Paper-Based Books)
3.4 Creating and Distributing Video Products
3.5 Creating and Distributing Big-Ticket Products
3.6 Developing, Promoting and Running Seminars
3.7 Outsourced Product Creation (Ghostwriting)
4 Conversion and Monetization
4.1 Sales Letters
4.2 Squeeze Pages
4.3 Upsell Pages
4.4 Affiliate Marketing/Promoting Existing Products
4.5 Split Testing
5 E-Mail Marketing
5.1 Building an E-Mail Subscribers List
5.2 Increasing Opt-Ins
5.3 Improving Deliverability
5.4 Sending Broadcast E-Mails
6 Content Creation
6.1 Writing and Publishing Articles
6.2 Writing and Publishing Blog Posts
6.3 Syndicating and Republishing Existing Content
6.4 Recording and Publishing Video Content
7 Systemization
7.1 Outsourcing
7.2 Automation
7.3 Building Business Systems
7.4 Customer Service Systemization
8 Process Improvements
8.1 Analyzing Web Stats
8.2 Split Testing
9 Advanced Marketing
9.1 Advanced Online Marketing
Click here to get started.
Tomorrow's post will describe what this checklist means to you.
Feel free to post comments and I will offer my best to assist.
Supporting Your Success Using Proven Means,
B. Brinkmeyer
Best Sellers Don't Make Authors Money
First off -- today, I'd like to talk about why authors of best-selling
books don’t make money. There's that illusion that "if I publish
a best-seller, I'll make tons of money...and I won't ever have to
work again. I can sit back in my easy chair, enjoy the sun and sand
...and whatever else my mind conjures". Reality is, we're here to help
one another and to grow. How can you contribute something worth-
while to humanity if you're sitting in your easy chair, said kindly?
So where is the money made?
From a marketer’s standpoint, the purpose of writing a best-seller
is to:
- position yourself as an expert
- gain credibility and trust
- use several marketing resources as a lead generation tool...,
- every link listed on this blog teaches you how to do that
- set yourself apart from the herd.
You set up elements -- call them e-books, best-sellers, websites,
blogs, Squidoo lenses and ad pages but what does that mean for you?
The money is not in the book… it’s in the “Empire” that's built around
the book and other things you put out there carry your name
as the main brand.
Why?
You gain notoriety in public by contributing to the betterment
of others. If you do that well, they will pay you when you help. But
you must reach out to others.
Do that with any product or service or a line of products and
some will want to know what you're doing.
Now, I'll toss out Robert Kiyosaki's heavily-cited book, "Rich Dad
Poor Dad". His book was, in truth, a “brochure” for his Cash flow 101
game.
Richard Branson’s updated book, "Losing My Virginity" *(do we really
want to know this) was a “brochure” for his Rebel Billionaire TV show!
Creating a best-selling book is a “marketing strategy” just like SEO,
Adwords, viral marketing, email marketing etc. Authors make money
from what their book does for them.
Please feel free to leave your comments or check out any links as I've
listed them thus far. As with everything, this blog is subject to change.
Supporting Your Success Using Proven Means,
B. Brinkmeyer
Tuesday, August 26, 2008
Close People Online Without Leaving Home
This post answers prior postings, in an effort to show you what can work
to your advantage, as you harness the power of the Internet.
Why?
Are you tired of running all over the place ?
Are you tired of paying out huge monthly chunks for corporate
materials not moving as fast as you'd like?
Would you like to be able to harness the power of technology,
touching something once, having it out there for months on end
working for you over and over again?
Then Consider Work From Home Promoting YOUR Business -- Your Way
Promote your MLM. This is not about me hitting you
up with a chance to work for someone else. That's why you're here.
You're looking for ways to turn your greatest challenges (lead acquisition) into
something profitable for you, without going broke.
Can This Be Done?
Absolutely.
Let's say that you're paying $40/month for a corporatesite in your MLM. This is tough on you because the real
hazard is that anyone you bring to these sites becomes
the property of your company. Now let me ask you, is this
really fair? In a free enterprise system, let's face matters
openly. You worked hard to make valuable contacts.
You talked to your folks. You dialed them several times
and now you're going to give those people away?
Franchisers Don't Give Away Their Contacts
I'll ask you to indulge me a bit. I've been a franchiser
for 10 years. In that time, I never turned over ONE
contact name to the corporate office. So why should
you do so, said with respect? You're paying for
advertising. Shouldn't you get to keep your list?
I'm Going To Show You How To Build A Qualified List
First, you need a solid starter menu. What you're after
is a step-by-step recipe you can use to build that list.
We're talking about building a list of contacts who already
have what you offer.
How Is That Done?
Your success comes only as a result of your hard work.
You must be diligent because if you don't like making
huge and unnecessary monetary donations, then you're
going to have to sweat your way into greater equity.
By that, I mean, you can put yourself out there using
free means but it's going to take work on your part.
You still have to piece together different marketing elements
to make your business work. That's the reality behind true
business ownership. No one is going to press buttons for you,
closing sales for you so you can collect your checks.
You Need A System Which Is Simple
What happens when people want to take an independent
turn online, whether they're marketing their MLM or
any affiliate product is that they have to build the basic
building blocks of a structured campaign.
It Starts With Step A, As You Move to Step B
The Solution Resides In How You Market Your Product
As long as you keep your product or service general..., like
advertising financial management, you can talk about debt
reduction, cash management and investment vehicles
through the use of general tools you'd offer. Then, you
can talk about what happens when those tools are implemented
to deliver specific results. When you
can communicate these benefits, you're telling your audience
what they can expect to achieve, using YOUR SYSTEM.
If it's health/wellness you're promoting, then you're talking
about how someone would go about reducing their weight
without using yo-yo diets or hazardous and costly prescribed
medications.
What would that do for your exposure?
Basically, you're turning your biggest liability into your greatest
asset. You're getting qualified leads who want what you have to
offer for less.
Miss Any Steps and You Get Ziltch
Click here.
One last word -- you only want to use your name when you go online.
This is important because there are many people who haven't been exposed
to an MLM and they may not know what an upline is.
Click here.
Feel free to e-mail me if you have questions.
Supporting Your Success Using Proven Means,
B. Brinkmeyer
Monday, August 25, 2008
How To Close Online
I will show you how to close someone online.
First -- you must have some kind of an infrastructure set up online.
My blog shows you basics.
More will come to answer that challenge.
Second -- then you must have a way to drive traffic.
Main point: people have to see you to know you.
With repeated exposure, you naturally build interest.
Third -- then you must find precisely what the other person wants.
If you miss this boat...and it can be challenging, they're gone
Fourth -- then you must tell them why they're looking for what they want,
showing them how it applies to their business. When you do this well, you
will increase your chances of closing, IF your offering gives them solid
product delivery and support. This is important.
I will offer another post today, to show you examples.
B. Brinkmeyer