What Autoresponders Do

Hi Fellow MLM'ers and Affiliates!

Barbara here. Glad you could join me on this post.

First, I want to say thank you for joining me.


Let's get to it. Today's post is a brief interrupt in

the lengthy list of Internet Marketing.


I'd like to talk about autoresponder mastery. This is the

tool the big guys and gals use in MLM but it's also the

tool people use online.


WHAT THIS TOOL DOES:

You don't have to be a brain surgeon to use it.

You can visit with a lot of people at once.

In exchange for people tracking you, you get the opportunity

to build trust and rapport. This step takes time so you're

exposing your messages to large numbers of people all at once.

In exchange for that trust, people will seek you out

for their solutions.


WHAT THE AUTORESPONDER DOES FOR A CAMPAIGN:

It's the central hub to any marketing campaign.

I'm going to prove a key point by sharing a story with you.


LET'S USE DATING AS AN EXAMPLE:

Imagine that before you ask a girl or a guy out on a date,
you go to that person's parents to ask their permission.
(Yes, there are still rare young people who do this.)

Mom may not be concerned if it's her Son.

But if it's a Daughter, let's bring Dad into the picture.

How does Dad usually want his Daughter to be treated?

He may tell you. And he'll respect you greatly because you
asked.

Pull this analogy over to autoresponder use and e-mail
communications.

Imagine treating people on your e-mail list with the same
level of dignity and respect that Daddy wants for his 16-year
old girl.

And... think of your opt-in page or "squeeze page" as a place
where you request permission to begin to make deposits into
someone's emotional bank account.

SUCCESSFUL RELATIONSHIPS, EVEN VIA E-MAIL, ARE NOT SPEED SEDUCTION:

They're a lot more like courtship and marriage.

The best feeling that your customers can have about your
e-mails is, "Hey, every time I open his/her emails, I'm
always glad I took the time to read them."

If people consistently feel that way about your content, you'll
acquire a loyal following.

When you want to or need to sell something, then you'll most likely
have an eager audience.


THE HIGHEST PURPOSE OF EVERY E-MAIL YOU SEND IS WHAT?

What would YOU guess the answer is?

In my opinion, the purpose of the email you send today should be --

To make sure your readers want to read the NEXT one you send them after that.

So you offer a weekly or monthly newsletter that you write.

Give people something valuable in exchange for their trust.


If people are coming back to you for more, the motivation could be

because you tell a cliffhanger story or something. But that's a mere tactic.


THERE'S A BETTER AND LARGER PRINCIPLE HERE:

*Fill peoples' emotional bank accounts.*

Stephen Covey's book Seven Habits of Highly Effective People
explains that there's an emotional bank account for everyone
we have a relationship with.

We're either making deposits or withdrawals, and when there
are more withdrawals than deposits, the relationship dies.
(DELETE. UNSUBSCRIBE. STOP SENDING ME THESE !@#$% EMAILS.)

When the balance in that bank account is grows over time,
the relationship strengthens and it becomes possible to do
'heavy lifting.' This person becomes someone you can rely
on to come through for you in a pinch, and vise-versa.

You of course would like your prospects and customers
to do business with you.


CONSIDER WHAT THIS REALLY MEANS:

If people are going to give you their money, there is
some change they want in their life. How are they
going to trust you to help them make that change?

How big of a deal is this to them, really?

If they get burned in their quest to solve this problem,
what does it cost them? (It's probably more than money.
There is likely significant time and opportunity cost as well.)

What if your solution is a blind alley?

What alternatives may be permanently closed off to them?

The most amateur marketing mistake is attempting to
withdraw before a deposit is made.

In total, your emails should give FAR more than they take.

Have a happy week!

Supporting Your Success Using Proven Means,

B. Brinkmeyer

FREE Financial Wellness Publication

Greetings Fellow MLM'ers and Affiliates,

In this post, I'd like to address what it means to accumulate real wealth built by using integrity-based principles: 1) always do the right thing..., 2) never move anything someone doesn't need..., 3) never take necessary resources off the family table (food money or utilities)..., and 4) verify people can afford what you have to offer. I have always relied on these business principles and they have served me well.

One of the happiest publications I'm thrilled to bring you is free. It is "YES YOU CAN PUBLICATION". This resource comes to you as a 'Thank You' for being a loyal reader at this blog site.

This is a free publication as long as you opt-into the bi-weekly e-mail subscription.

There is a printed version, if you're willing to release personal contact information but I've found the e-mail version to be very private.

You will be able to use content to inspire others along numerous lines -- health, wellness, financial security, and more.

Position yourself as the expert .

Use topic ideas from this newsletter, adding print to your own newsletter.

Be certain to rewrite content, adding your own personality or cite others accordingly.

Offering helpful information people can really use will endear others to you -- helping you build trust, rapport and repeat business.

Once you click on the link, you want to look for the membership button in burgundy. It's the middle button, located on the right-hand side of the "YES YOU CAN" site.

Enjoy! It arrives in your in-basket as "STOWERS INNOVATIONS".

Click link below:

Supporting Your Success Using Proven Means

B. Brinkmeyer

http://bbwealthyaffiliate.com/
http://add7repsaday.com/
http://stay-fit.blogspot.com/

Review of Internet Marketing Checklist

Hi fellow MLM'ers and affiliates,

Sharing the "pilot's checklist" of Internet Marketing!

It's taken me 2.5 years to get the low down on what's absolutely
going to move you forward.

Here are some points you must cover if you're going to build a profitable online
business. Best part is you can move anything you wish!

This checklist covers paid (pay-per-click) and free means (published
articles and more) so you'll get the strongest start possible.

I recommend you find out everything you can about using the free
business builder methods before you head into pay-per-click (PPC)
advertising.

Work through this checklist by taking the free 30-day training.
Opt-out if you don't like any messages.

Beginners -- use the "starter training" by clicking on
the purple link I've provided.

Intermediates -- use "The Immediate Edge" training
only if you've been generating consistent sales online
for at least a period of several months.

By working through starter training, this work will
prepare you for "The Immediate Edge".

If it takes you 2 months to understand starter training, that's
okay. Work through this information at your own pace.

Find out across all industries what the public wants --

• see what people will pay for
• find out what they won't buy
• know exactly what advertisers pay
• look at your competitors to see what they're doing
• own a thrilling business
• avoid sinking ships

This training addresses outsourcing and
automation and many other core aspects of proper
Internet Marketing.

Click here to get started.

IM Checklist --

1. Market Research

1.1 Keyword Research
1.2 Market Value Analysis
1.3 Competition Analysis
1.4 Finding Niche Products
1.5 Market Testing

2. Traffic Generation

2.1.1 Pay-Per-Click (PPC) Advertising
2.1.2 Setting Up Google Adwords
2.1.3 Finding Profitable Keywords
2.1.4 Writing Text Ads
2.1.5 Click Pricing
2.1.6 Increasing Click Thu Rates (CTR)
2.1.7 Lowering Costs Per Click
2.1.8 Increasing Traffic
2.1.9 Increasing Conversion Rates
2.1.10 Lowering Costs Per Conversion


2.1.11 Improving Quality Score
2.1.12 Conversion Tracking
2.1.13 Click Tracking
2.1.14 Finding Negative Keywords
2.1.15 Promoting Squeeze Pages (Opt-In Pages) W/Google Adwords
2.1.16 Promoting Affiliate Products W/Google Adwords

2.1.17 Using Pay-Per-Click (PPC) Services Other Than Adwords
(Facebook, Yahoo, MSN, etc)
2.1.18 Using Pey-Per-Visit Services (StumbleUpon Advertising, Pop
Under Traffic, etc.)
2.1.19 Advanced Pay-Per-Click Strategies
2.1.20 Other

2.2 Search Engine Optimization

2.2.1 General Search Engine Optimization Strategies
2.2.2 Achieving Fast Ranking
2.2.3 Indentifying SEO Keywords For Easy Rankings
2.2.4 On-Page Search Engine Optimization
2.2.5 LSI/Siloing
2.2.6 Link Building
2.2.7 Creating SEO Optimized Content
2.2.8 Tagging

2.3 Content Marketing

2.3.1 Article Distribution/Article Marketing
2.3.2 Blogging
2.3.3 Viral Marketing
2.3.4 Video Marketing
2.3.5 User Generated Content Sites
2.3.6 Social Media

2.4 Social Media

2.4.1 Social Networking
2.4.2 Social Broadcasting
2.4.3 StumbleUpon
2.4.4 Social Bookmarking

3 Product Creation

3.1 General Product Creation Techniques
3.2 Creating and Distributing Ebooks (Electronic Books)
3.3 Creating and Distributing Books (Paper-Based Books)
3.4 Creating and Distributing Video Products
3.5 Creating and Distributing Big-Ticket Products
3.6 Developing, Promoting and Running Seminars
3.7 Outsourced Product Creation (Ghostwriting)

Click here to get started.

4 Conversion and Monetization

4.1 Sales Letters
4.2 Squeeze Pages
4.3 Upsell Pages
4.4 Affiliate Marketing/Promoting Existing Products
4.5 Split Testing

5 E-Mail Marketing

5.1 Building an E-Mail Subscribers List
5.2 Increasing Opt-Ins
5.3 Improving Deliverability
5.4 Sending Broadcast E-Mails

6 Content Creation

6.1 Writing and Publishing Articles
6.2 Writing and Publishing Blog Posts
6.3 Syndicating and Republishing Existing Content
6.4 Recording and Publishing Video Content

7 Systemization

7.1 Outsourcing
7.2 Automation
7.3 Building Business Systems
7.4 Customer Service Systemization

8 Process Improvements

8.1 Analyzing Web Stats
8.2 Split Testing

9 Advanced Marketing

9.1 Advanced Online Marketing

Click here to get started.

Tomorrow's post will describe what this checklist means to you.

Feel free to post comments and I will offer my best to assist.

Supporting Your Success Using Proven Means,

B. Brinkmeyer

Best Sellers Don't Make Authors Money

Hi fellow MLM'ers and affiliates,

First off -- today, I'd like to talk about why authors of best-selling
books don’t make money. There's that illusion that "if I publish
a best-seller, I'll make tons of money...and I won't ever have to
work again. I can sit back in my easy chair, enjoy the sun and sand
...and whatever else my mind conjures". Reality is, we're here to help
one another and to grow. How can you contribute something worth-
while to humanity if you're sitting in your easy chair, said kindly?

So where is the money made?

From a marketer’s standpoint, the purpose of writing a best-seller
is to:

• position yourself as an expert
• gain credibility and trust
• use several marketing resources as a lead generation tool...,
• every link listed on this blog teaches you how to do that
• set yourself apart from the herd.
  
  

You set up elements -- call them e-books, best-sellers, websites,
blogs, Squidoo lenses and ad pages but what does that mean for you?

The money is not in the book… it’s in the “Empire” that's built around
the book and other things you put out there carry your name
as the main brand.

Why?

You gain notoriety in public by contributing to the betterment
of others. If you do that well, they will pay you when you help. But
you must reach out to others.

Do that with any product or service or a line of products and
some will want to know what you're doing.

Now, I'll toss out Robert Kiyosaki's heavily-cited book, "Rich Dad
Poor Dad". His book was, in truth, a “brochure” for his Cash flow 101
game.

Richard Branson’s updated book, "Losing My Virginity" *(do we really
want to know this) was a “brochure” for his Rebel Billionaire TV show!

Creating a best-selling book is a “marketing strategy” just like SEO,
Adwords, viral marketing, email marketing etc. Authors make money
from what their book does for them.

Please feel free to leave your comments or check out any links as I've
listed them thus far. As with everything, this blog is subject to change.

Supporting Your Success Using Proven Means,

B. Brinkmeyer

Close People Online Without Leaving Home

Hi fellow MLM'ers and affiliates,

This post answers prior postings, in an effort to show you what can work

to your advantage, as you harness the power of the Internet.


Why?

Are you tired of running all over the place ?

Are you tired of paying out huge monthly chunks for corporate

materials not moving as fast as you'd like?

Would you like to be able to harness the power of technology,

touching something once, having it out there for months on end

working for you over and over again?


Then Consider Work From Home Promoting YOUR Business -- Your Way

Promote your MLM. This is not about me hitting you

up with a chance to work for someone else. That's why you're here.

You're looking for ways to turn your greatest challenges (lead acquisition) into

something profitable for you, without going broke.

Can This Be Done?

Absolutely.

Let's say that you're paying $40/month for a corporate

site in your MLM. This is tough on you because the real

hazard is that anyone you bring to these sites becomes

the property of your company. Now let me ask you, is this

really fair? In a free enterprise system, let's face matters

openly. You worked hard to make valuable contacts.

You talked to your folks. You dialed them several times

and now you're going to give those people away?


Franchisers Don't Give Away Their Contacts

I'll ask you to indulge me a bit. I've been a franchiser

for 10 years. In that time, I never turned over ONE

contact name to the corporate office. So why should

you do so, said with respect? You're paying for

advertising. Shouldn't you get to keep your list?

I'm Going To Show You How To Build A Qualified List

First, you need a solid starter menu. What you're after

is a step-by-step recipe you can use to build that list.

We're talking about building a list of contacts who already

have what you offer.

How Is That Done?

Your success comes only as a result of your hard work.

You must be diligent because if you don't like making

huge and unnecessary monetary donations, then you're

going to have to sweat your way into greater equity.

By that, I mean, you can put yourself out there using

free means but it's going to take work on your part.

You still have to piece together different marketing elements

to make your business work. That's the reality behind true

business ownership. No one is going to press buttons for you,

closing sales for you so you can collect your checks.

You Need A System Which Is Simple

What happens when people want to take an independent

turn online, whether they're marketing their MLM or

any affiliate product is that they have to build the basic

building blocks of a structured campaign.

It Starts With Step A, As You Move to Step B

Click here.

The Solution Resides In How You Market Your Product

As long as you keep your product or service general..., like

advertising financial management, you can talk about debt

reduction, cash management and investment vehicles

through the use of general tools you'd offer. Then, you

can talk about what happens when those tools are implemented

to deliver specific results. When you

can communicate these benefits, you're telling your audience

what they can expect to achieve, using YOUR SYSTEM.

If it's health/wellness you're promoting, then you're talking

about how someone would go about reducing their weight

without using yo-yo diets or hazardous and costly prescribed

medications.

What would that do for your exposure?

Basically, you're turning your biggest liability into your greatest

asset. You're getting qualified leads who want what you have to

offer for less.


Miss Any Steps and You Get Ziltch

Click here.


One last word -- you only want to use your name when you go online.

This is important because there are many people who haven't been exposed

to an MLM and they may not know what an upline is.


Click here.


Feel free to e-mail me if you have questions.

Supporting Your Success Using Proven Means,

B. Brinkmeyer