Wednesday, November 4, 2009
The Power Of Proactive Thinking in Home-Based MLM Business
Masterminding With Conviction
May you have a good day, today. In today's post, I'll touch upon a few different topics helping you empower yourself. I've talked about Laws of Attraction in previous post but I'll keep this law going strong, sharing different ways to do this very same thing.
Here's the context. Yesterday, I was working with a fellow who is considerably younger than myself in business and in marketing, but we spent an hour talking about what was needed to create a successful, lasting home-based business. I'm not talking about burning up your warm or cold markets... nickeling and diming people to death by selling them everything under the sky. That only miffs people off. I'm talking about building sustainable relationships you can potentially pull (not push) into your mastered teams -- the teams responsible for helping you and others progress in your MLM over 10 and 15 year's time. Let's call this team power masterminding. It's a very powerful business method and it's nothing new.
So ... going back to my story to explain more, this young fellow had his reasons why he was struggling. My response? He didn't fully know about masterminding (or how it worked), but I listened and grounded him. I told this talented person, "It's not what you buy or outsource (workwise) that will ultimately determine the success of your business. It's how you relate to each and every person on a daily basis that counts. Find out what people need, problem-solve it and then deliver. You have to make yourself available to do just that".
Adopting A Powerful Mindset No One Can Undermine
This story with the marketing friend essentially embocies adoption of an unstoppable mindset no one can undermine (with their lack of know-how or prior, unexamined programming). Explaining further -- sure, you can add tools you need to build your business, but do it in moderation. Consider -- the greatest business performers out there are doing something different from you so you have to keep your eyes wide open. Watch what they're doing! Your job is to find out succinctly what those business efforts and don't include.
The Top Dogs Think Differently Than You Do
It's possible the top dogs think differently than you do. They may have challenges teaching precisely what they inherently have learned over time, but these people are using proactive thinking. So find out what this is without giving away your first born or your full retirement (assuming it's not entirely under water).
These people continually reinvest in themselves by acquiring a proper marketing education and here's why. They hire experts to help them, but in this profession (MLM and hybrid marketing), you must eventually build a specialized skillset. If you're solely recruiting, you still have to be able to manage your downline. But...securing this education will be the most valuable thing you'll ever do. You have to BE the expert. So I'm not talking about listening to an upline exclusively who's going to work your warm market (to their advantage). Find at least 3 or 4 different sources helping you pull your information together. This effort is about being your own CEO. This is the mindset you must eventually adopt. Adopt it by putting yourself in the driver's seat, making your own decisions. Then, use your common sense to guide you in all of your business dealings. You can't lose when you hinge your business success off of a growing skillset. All MBA's know this. I'll give you another hint. Your business is YOU. It's about pulling your personality and life know-how into your business...thereby creating a unique entity no one else can copy. Competitors try..., and they aren't you!
To Help You Get Where You Want To Go (Now Rather Than Later)
So how do you get to where you want to go, now rather than later? It starts with setting forth a concrete schedule helping you manage your time. Sounds boring, but it's true. You can't juggle every choice without creating some type of roadmap for yourself.
You have to set forth a concrete, daily schedule you can live by. If it's part-time, that's fine. If it's three-quarters-time, that's fine. Whatever you decide, put it on paper and stick to your schedule, if even you're at first scratching your head. Write down every small thing you have to do for your family. Write down your errand time. Write down exercise time, but don't forget to build into the earliest part of your day time to connect to new people. There is no substitute for taking this action. If you hit a wall, don't give up and over time, slowly begin to identify the places you can use (usually starting for free) to put yourself ou there and then identify the skills that really pay. If you're not sure what this is -- feel free to post your comments. I will be happy to visit with you directly. Find the business methods supporting your daily steps.
Couple Your Business Methods With An Unstoppable MLM Mindset
Couple your business methods with an unstoppable MLM mindset. Even if the MLM traditionalists using 20th-Century marketing ask you to use their methods, you have the power to decide what you'll implement. Yeah -- you'll hear, "Until you're a millionaire, then you can create your own business blueprint"! Mule muffins (adding humor here for fun). Truth-be-told, there are affiliate marketers online who create their own products using a combination of sweat equity, outsourcing and direct asking (of consumers).
If you're not sure what you should use in your MLM efforts, you can try some things the 20th-century marketers recommend...., but slow your burn rate of MLM monthly expenditures. Forget paying $400 a month to "stay qualified". That's a recipe for personal disaster. You are the boss of your business. You determine who you hire and fire. Then, blend your business efforts with adoption of this unstoppable MLM mindset..., overcoming all ostacles, minor or large.
Eker Says It Best
"You can choose to think in ways that will (either) support you in your happiness and success... instead of (thinking in) ways that don't", (Eker, T. H., 2009). It is that simple. Stop yourself when you're talking to someone else in a complaining ways. It wastes precious time. Then immediately redirect your thoughts in proactive directions usually related to problem-solving and taking direct action. When you take baby steps to advance yourself, you'll spend less time worrying about what you should be doing. Remember -- worry is a substitute for action.
A Proactive Attitude Draws People To You, Without Exception
A proactive attitude draws people to you, without exception in knowing (beyond doubt) that others will have a need and definite want for what you have to offer. It's knowing each day that your attitude triggers internal power others see and want (but don't necessarily know how to get). Often, you'll see this power misdirected in negative ways but when it's used powerfully, you'll see that you can't get it from external places. Sure, you can study books and business methods all day long, but other people will associate with you when you're focused, steady, consistently positive..., hitting your daily and weekly targets.
How Do You Think More Proactively?
Shift your daily thoughts away from negative information...again. That focus only sucks you dry. Catch yourself often and refocus. Do it so many times a day that you won't forget.
Then.., kindly stop making excuses pertaining to why you can't do something and look for sensible information supporting your daily progress. It won't be perfect, and you won't find a turn-key system doing everything for you. Business ownership is nothing more than honest, smart, challenging work. Work like a dog to make things happen for yourself and others. Then remember... nothing or no-one can hold you back even when you're determined.
It is that simple.
Supporting Your Online Success Using Proven Marketing (and Business) Means,
B. Brinkmeyer, MBA
Wednesday, September 30, 2009
4 Tell All Corporate Strategies Designed to Sink Your MLM Ship
I sincerely hope this day finds you well.
In today's post, I'd like to share 4 tell all MLM rules entirely designed to sink your MLM ship. It's a given fact that your MLM company doesn't share what their top folks had to do to get where they're at now. It wouldn't make for a dramatic entry into many MLM's this week. So, they excite their ball room audiences with grandly embellished details (here and there) to make their stories more interesting. I'm not saying these people are bad at all. I'm merely painting a more accurate picture as to what usually goes on in these presentation rooms.
So why don't the heavy-hitter, Top Guns open their kimonos to show you what they really use or know? Well they do - indirectly but you have to be open enough to see everything (right in front of your very own eyes). That kind of discernment comes with knowing what to precisely look for, so that you can sift myth from powerful marketing facts. Let's just call these marketing facts the 'actions in advertising that do work', time and time again regardless of what you're promoting.
In reality, the traditional MLM methods are designed to do one thing -- that is... to promote the company itself. Now, that's entirely fine if you apply it to the modern context called corporate enterprise. But take those same methods and apply them to individual levels. That's where the marketing begins to go awry.
Ask yourself -- okay ....so I see that a few guys and gals are making a ton of dough, but I just continue to spin my wheels. That's not a fine reality if I am sitting in confused sectors of what should be an all-encompassing abundant industry. Right? Isn't that what you upline says..., "there's plenty to go around"? So if you feel really confused, you are not alone. It's not your fault. I've been there. I know where you're at.
So..., if you're not yet a seaasoned or highly-skilled distributor yet, what do you do? The truth of the matter is that you need specific skills to really make the business jump. And..., I'm not talking about purchasing yourself into wealthy appearances, just for the sake of managing a faulty MLM show. Yes. There are people who have done this very thing but who would be proud of that reality? So.., they don't advertise what they paid time and time again to create the illusion of wealth.
That means -- you have to identify the powerful players who are wealthy, not just looking wealthy. One hallmark quality of true, inherent wealth is that you'll see genuine confidence (and humility) in this person. So...much of what has been taught (for nearly 7 decades now) has been designed to promote your networking company, exclusively. Look at everything they give you. It's about the name of the firm, the name of the President, the name of his wife, the name of his home and the name of his dog. You get my drift.
As a final point, this method works. It works extremely well..., but my point is that you're not featured in any of these articles or publications. Now how does that look to your list of friends? They don't care who Joe Blow or Jane Blow (the amazing uplines) are. Your contacts will enter into this company by directly knowing you. That's it. So what can you do about 'the spinning your wheels' reality?
Be The Expert
True and lasting success truly begins with market positioning. This is true because consumers buy in the presence of genuine expertise and real business know-how. They can always spot the geunine article!
Now.., what your company may not tell you is HOW or WHY you're limiting the growth of your business.
Forget these mainstream methods for the time-being because they generally don't involve 21st-Century marketing -- at least on your end when we start with buying a self-replicating website (the corporate site they give you) or they ask you to showcase your efforts by purchasing their 'bugged out' leads. By saying that much, I'm talking about getting your hands on people who already want what you have to offer, not accessing a list that's had 25 distributors call them already.
MLM Has It's Advantages
Let me point out -- I have great respect for the industry and my fellow distributors (or else I wouldn't be here). This is still the best place in the world to create a residual income... but..., unless you're one of the distinct and proven few who have been given blessed corporate permission to use their Internet marketing system really bringing in new leads), what are you going to do? For clarity's sake, let's highlight the fact that a very miniscule number of people enter into this inner circle. Notice -- how they use their videos and ads to position themselves? That's two hints. But.., they do a lot more than they might openly share with the common masses. After all, why give away corporate secrets especially when you're sleeping and bathing in dough? Right? No. The New Economy now upon us is about total corporate transparency. That brings me to my next point.
Here are 4 Tell All Corporate Strategies Designed to Absolutely Sink Your MLM Ship --
Maybe it's conscious...and maybe it's not...when you're told to hand out those DVD's and more. Ask yourself what's true for you? If you've done everything they've said but you only recruited 3 people (the industry average before a distributor drops out), then listen to your intuition.
Notice -- if you feel a rock sitting in your gut, that's your greater self saying that 'something isn't 'true for you' Something is amiss. We've had a lot of supposedly 'honest' business people across several realms make up whatever rules, raising the bar just to hit their multiple, multiple millions and billions.
I apologize in advance if this statement reads harsh, but let's get real. Case in point, this last economic meltdown has a lot of people naturally disgusted with the high echelons displaying outright, contemptable greed. After all, isn't it about time we asked ourselves how much is enough? How often are individuals going to give away that individual power (taking the words to heart as being real when some numbskull claims he/she knows the exclusive way)? I'm talking about learning to how generate your own leads. In the world of business, there is always another way to skin the [erverbial chicken. Please read on about how you can preserve your sanity and your business without entirely losing your shorts to buy into that bill of goods some upline fed you..., unknowingly or otherwise.
Begin By Affirming Who You Are -- State Your Name Out Loud
"I am (first name and last name)". Say it with convinction. Repeat it 5 times and repeat it firmly with each repeat saying. Then feel the power in that statement. What does your name say about you as a person and as a business entity? You're not chopped liver. You have thoughts, ideas and actions unique to you as an individual residing on this Earth. You are important. If anything else -- this last statement tells you what our absolute and ultimate truth is separately from what another human being says. If you weren't important, you wouldn't have an upline hanging around your neck during the time that he/she is accessing your network! Word of advice -- don't open your network. Don't. Those people are your relationships and no one elses. Preserve your name and reserve it for the invitee dinner list your friends and family will extend.
Rule #1: Never Promote Anyone Other Than Yourself. (Heck: You don't see the Top Guns doing this.)
Rule #2: Forget 3-Way Calls..., Unless You're Hosting Your Own Teleconference Live. Even then...you don't need these.
Rule #3: Belly-To-Belly -- What's That? This approach only gets you into hot water with your warm market, and worse, it builds someone else's organization. NICE.
Rule #4: So They Told You To Buy Their Corporate Flyers, DVD's and More, Did They? $10,000K In Debt? Have a Downline of Only 7 Griping Reps? (It's no coincidence these companies are raking in heavy dough. They make the Wall Street traders look like angels.)
What you really need is the marketing information they should have told you in the first place. That's why I'm here. I was fed up with the baloney they fed me 5 MLM's later. I even prospected one MLM CEO directly and she had the nerve to tell me, "Now why do you think I'd be interested in your MLM"? That question (or should I say answer) spoke volumes. This CEO knew exactly what was happening in her industry -- targeting directly people who don't have the means or prowess to operate their own businesses. And, we both know that's not true. If people were properly trained by the companies in power, we'd all be in a much better economic boat altogether.
Truth-be-told..., there are a lot of people working quietly to support your real business needs but you can't always tell who or what they are. Always look at the actions and forget anything someone tells you. If a leader is always working on your behalf to help you improve your lot in life, that's how you'll know you've found a golden resource. Let's move on.
To find out what you SHOULD NOT be doing, I've prepared a special 'Powerhouse Report'. Don't worry. It won't cost you a dime. It won't even cost you a penny. This report has been tailored to suit your real business needs, operating your business from home...working as the CEO you should be (rather than playing gopher for someone else). If your business stinks, you aren't alone. There are concrete reasons why most distributors never make a dime in this industry.
In my tell all Powerhouse Report, I talk about what you're unknowingly doing to sink your own MLM ship. It's not because you're not saavy enough to operate your own business. On the contrary, this is about putting accurate marketing information directly in your hands without any bull. This is about answering your questions without sweeping them under the carpet or telling you that you're flat outright lazy. This is about learning how to find an audience hungry for what you have to offer...and you don't have to feed off your downline ruthlessly to get it.
Supporting Your Success Using Proven Marketing Means,
B. Brinkmeyer, MBA
Fix-My-Broken-Business Home Repair Consultant
http://add7repsaday.com/
Saturday, September 26, 2009
Sandy Footprints
-- Anon --
Monday, September 21, 2009
Achieving What You Put Your Energy Into - Add 7 Reps A Day
This is about adding 7 reps a day, but how will you do that if you don't have a truly powerful but established mindset? I'm talking about becoming the upline of your upline, even thought that upline doesn't know it. This is about becoming your all.
So in an effort to realize what you absolutely want most from life, I found these ideas from another source online. No surprize there, but isn't the Internet great when you find what you want... when you need it most? Read below, achieving what you put your energy into.
http://add7repsaday.com/
Achieving What You Put Your Energy Into
"If we were able to achieve everything we set out to do when we set out to do them, life always changes and it seems ... in order to change our focus on what was important...we must compare our past realities against finding what's most important to our future. So don't worry about not achieving everything you initially set out to, just focus on what makes the most sense as time passes. Just like popcorn, some of the corns pop and some of them don't. Keep in mind that the ones which do are the ones which received most of your energy".
Here's to continual focus!
Supporting Your Success Using Proven Means,
B. Brinkmeyer, MBA
http://add7repsaday.com/
Saturday, September 12, 2009
All Too Easily Forgotten..., Ethics 101
Today's post shares ethics in business. Sure, I can share a lot of "How To's (and I do in other communications). Without ethics, nothing else will do. I'd like to believe that many of us are doing our best during these challenging economic times. There's also a lot of funny business going on. This lack of sensitivity warrants a continued need for persistent ethics training. Call me naive. It's true. You can't change a criminal mindset or help someone who's mentally unstable, but you can help good minds realize what's essential.
I'd like to talk about the importance of building sound relationships. Even if you're under big pressure to deliver and profit, what's the real price you paid when negating the connection people truly want to feel? Should you continue to fall short in this arena, you certainly can't blame your prospects.
All Too Easily Forgotten..., Ethics 101
I'd like to talk about growing your business any other way. I'm talking about the importance of forming concrete human relationships. Ethics seems to be a grey area for most folks because you CAN teach the importance of doing the right thing, but you CANNOT enforce what should be a given. I've seen some folks tout principles they EXPECT others to uphold, and in the same breath, they'll misapply identical ethics to themselves by excusing outcomes they'll never logically defend.
Enter Hotel MLM
Several years ago, one could literally put together a few hotel MLM business opportunity meetings, make a list of their warm market, and likely generate some great results with their business...and quickly too.
Enter Internet
Well…then the advent of the Internet came along. Talk about altering business. It didn’t take long for central “players” to appear. They immediately began testing direct mail campaigns. Now, using the Internet as their primary medium for communicated messages, Corey Rudl was one of the first who started using squeeze pages (data capture pages) to generate data. He wasn't the only one but he was early in this effort.
Enter “Planet Technology” And The “Quick Buck” Mentality
Enter "planet technology" and the quick buck mentality. It certainly didn’t take long for this medium to skyrocket in its popularity. Internet marketers, affiliate marketers, direct sales associates, and even network marketers sworn to uphold business meetings at all cost, quickly fell in love. Who wouldn’t, right?
The Internet was a quick way to engage an audience and solve their problems inexpensively. Thinking about the early days, it only cost a few hundred bucks a year to host and maintain a website -- a far cry from where we’re at, today. For under $5.00 a month, someone can establish an Internet presence.
A Critical “Link” Gets Lost In the Shuffle
A critical "link" gets lost in the shuffle. A lot of people lost their tails -- big time. They lost their vehicles, homes, prized-possessions, and more when the late 90’s hit. If you recall the "dot bomb" era, people were literally putting their family’s livelihood on the line, including life savings. So with this new advent, lives were changed -- many for the better.
Since then, the Internet has created a massive amount of millionares and “new money”. It also cost countless others practically everything they had (and much they didn’t have). Throughout this time, many, many people entirely forgot something that makes most businesses tick, grow and build. This was true, especially in network marketing. I call this, "The most critical link of all". Without this link, an organization cannot flourish.
Enter “Loss Of Fundamental Essentials”
Now enter (the) "loss of fundamental essentials". Many people forgot about the power and the significance of “relationships”. You see it now on a daily basis -- where tens of thousands of network marketers out on Facebook, MySpace…Twitter, are still in this run. As marketers, we must remember one component at all times..., regardless of how we choose to communicate our message, building a relationship is a MUST. You can't build a sustainable direct sales or network marketing business any other way. When we build a relationship, there’s a sense of trust…a trust level they’re the consumer is ultimately “buying” into you, your expertise, and your leadership. You can't blame this reality on other people because this is a fundamental element which is hugely required.
Skip a step, refuse to communicate with those who are reaching out to you, and you get what you get. Zip. People don't easily forget. They'll even spread the word. Not good. So marketers must balance their time and their needs to generate greater profits with those they must serve. It's not an easy thing to do when you have to hit your monthly marks.
Whether you’re communicating your message via teleseminar, video, email, website, direct mail, or beyond, the truth is - you're in control of the % of prospects who become customers or distributors. The better the relationship, the higher your closing percentages will be.
When we don’t properly establish our authority or use Facebook (among others) to scream -- “Buy my stuff from me” - it all backfires. We quickly have our hopes set ablaze…NOT because the medium doesn’t work, but because we didn’t use the tool properly.
If you were a carpenter, would you use a hammer to do the job of a stapler?
It’s not just about the tool…it’s absolutely ALL about the marketer, their skillset and their ability to use the tool properly. Whether you’re building an email list, calling targeted buyer files, or even using traditional networking methods, the more credibility you establish, the more business you’re you'll close.
It's Not About the Marketing Channel
It’s not even about the specific method of marketing or “channels” you’re using to communicate your message. It is about how you’re going to connect and engage your audience, repeatedly.
Never lose sight of what’s really important…building, molding and allowing the relationship to take place.
If you’re looking for the maximum number of closes, there are no short-cuts. It doesn’t mean we can’t or shouldn’t use “hands off” approaches, but it does mean that there are better ways to structure our relationships. This will account for much of the business you'll generate. It's about how you’re using these approaches to create a world of difference for yourself and others.
So if you lose sight of what’s important, would you buy from someone who visibly only wanted your money? Your prospects are no different. They want to feel important…not just like another number. Make others feel “valued” - as if they actually mean something to you.
And remember…doing nothing, even if it’s wrong, is far superior than doing nothing at all. Here's to better understanding.
If you'd like to contact me directly, please feel free to opt-into my marketing newsletter located on the right-hand side of this blog. I personally answer all inquiries, but you can submit your information in confidence. I never sell client information, and I don't spam people. You won't be hounded by phone. You'll always have say over the information you get.
Supporting Your Success Using Proven and Usable Means,
B. Brinkmeyer, MBA
http://add7repsaday.com/
Friday, September 11, 2009
Fortune Cookie Wisdom - Smoking, MLM Style
In all business matters, please know fellow MLM'ers that just because someone says smoking is fun, that doesn't mean it's good for you ! Same reasoning might apply to folks who recommend you use 20th-Century marketing in a 21st-Century global economy. Sooner-or-later, there's bound to be a rift between the 'old-fashioned thinkers' and the 'early adopters'. My point here is -- don't always believe what you're told. If you use the methods conventional wisdom holds as true, try these methods. See what they do. If you get limited results, rethink what you're doing in favor of what might happen more effectively. I'll give you a hint. Hundreds of thousands of MLM'ers are now using the Internet to put their names 'out there'. It's about putting the numbers in your favor.
Offering Food-For-Thought Using Proven Marketing Means,
B. Brinkmeyer, MBA
http://add7repsaday.com/
Thursday, August 27, 2009
Persistence Or Knowledge, An Ongoing Debate
Today's post brings you an extra-added bonus. In a prior post, I pose the age-old business debate, "Persistence Or Knowledge…? Which one is most important?
My thoughts on any debated subject would be -- first-off, who wants to tackle a debate, esp. if you're more interested in progressing in your business/your life)? If you're like me -- a true-blue, died-in-the-wool entrepreneur who wants hard-core solutions, debates spend precious time, and they usually lead nowhere.
So here's some food for thought.
There are a lot of skills that go into building a home-based-business. Let's talk about a few, integral components I mention in another post titled, "Common Attributes of Highly-Successful Entrepreneurs:
- Persistence
- Knowledge
Which attribute (or component) do you believe is most essential to your success?
No doubt…, you nailed the answer.
Money “Earners” VS Money “Dreamers”
Persistence is required when you're building a business. That's very, very big. Some would say it's paramount. I'm talking about tapping into an “inner drive” that keeps you tickin', long before you're kickin’ everything into highest gear.
Even after you have:
- taken a lickin'
- heard a 100 “No’s”
- made donations to Google Adwords
- or faced any other hurdle temporarily knocking you down.
What really separates money “earners” from money “dreamers” are those who use real persistence, day in and day out. It's that commitment to get back up after any event, to understand that battles aren’t won or lost over a short amount of time. I'm talking about those times where you're winning one success or even experiencing a failure.
***NOTE***
Failure in the book of masters only means one thing. It's an opportunity to begin again by applying greater intelligence -- that know-how better known as wisdom, garnered only after you've stepped through consistent action.
Failure may involve a setback, but it does not mean you're whipped.
If this makes sense, let's move forward.
Strong VS. Persistent - What It Means In Successful Terms
The strong and persistent people continue to get things done. They understand that doing something…even if it’s wrong... is still far superior than doing nothing at all.
***Another Note***
Some Phrases You May Have Heard Before --
- The weak look for reasons or excuses to not do something.
- The persistent look for ways and reasons why they can get something done - EVEN WHEN THEY’RE CONSIDERED BY MANY (THE WEAK ONES) TO BE "DOWN AND OUT".
So don't set yourself up for a fall by rationalizing your way out of opportunities long before you know or comprehend what they might involve.
Case in point. When I stepped into my 4th MLM, I asked people why they didn't use the Internet? I was naturally thinking -- so here we have this powertool that only "the top people can use"...hmmm. Why is that so? And, why aren't most of us harnessing 21st-century technology? You know what I heard (other than crickets)? Well, the company says you can't do this. Right. It's because the top 1% formed agreements with the firm, obtaining this decree. It's because they will perform but the other 98% might not.
I also heard -- "It's too costly".
Hmmm. You'll see a ton of people going online, without corporate permission.
Seems to me that this is "rhetoric" (of why you can't do something is solely based on someone else's advice corresponding to a typical nightmare). It's really a whopper of failure no one wants to admit. This means that rather than telling another unsuspecting person, "I really messed up and didn't conduct thorough research"..., I'll still act like an expert anyway. That kind of advice comes from someone who went out there in cyberspace without consulting Internet advertising specialists.
I apologize if this reads harsh.
Never take someone else's word as a solemn answer, especially if another person loses big money (online) without knowing why. Find the pros who've been there and done that, repeatedly.
They will spare you unnecessary pain.
Want Proof?
You can pause any campaign you're running to stay within monthly budgetary constraints. That means, if you intend to spend $100, $200, or even $1,000 (on paid advertising), you stop there!
Better still, start with free means. People do it all the time, online and they generate their leads for far less than traditional players pay, never mind paying $5/lead. That's a post for another day.
I'm giving away a few trade secrets, but this is important.
OK - moving back on topic.
So why is persistence more important than knowledge? If you're going to build your business in a sustainable manner, let's assume...wouldn't you want to know how to get something done so that you can recruit more reps?
The short answer is a resounding, “Yes”, however - persistence is a precursor to that knowledge.
The money “earners” who have the willingness to do whatever it takes by using their unwavering “hunger” will find there are hugely-acceptable, industry standards. These standards have been and will continue to be repeatedly proven even as the Internet evolves. These answers help you gain the needed know-how without going broke.
Persistent people get what's involved in order to solve "that plaguing problem 98% of the others don't solve too well. So how do you get something done exceptionally well (not by just "making it")?
These are the questions others brush under the carpet, particularly if or when old answers don't fit the new codes (the Internet) or when new solutions don't appear so readily (again..., think Internet). See where I'm going with this?
When we’re recruiting others into a business, you want to heavily weigh persistence far more than knowledge.
Why?
People can be trained and taught to do certain things. I would talk about learning those things that aren't always taught in the traditional recruiting environments, like getting the proper phoning skillset, developing your mastery over conferencing and more. I'm not talking about tripping over your tongue. You have to know what you're doing but that means accessing people who know and do this all the time.
I would mention -- you have to learn how to script a compelling call holding peoples' attention, then propelling them forward to take specific actions based on what they tell you they need.
I'm talking about how you lead people to follow through on your recommendations when they'd rather sit on their dimes, not because of old fear but because they're following a trusted source.
I'm not talking about leading the lambs to slaughter.
I'm talking about serving a real need, based on repeated permission people clearly offer you, just because it makes good sense -- not because some on-stager said so. This is about giving people complete information before they opt-into your offers so there are no smoke or mirrors involved.
Now..., to develop the expertise I'm talking about, persistence is required. This is something that can't be taught.
A true entrepreneur must have a willingness or an unwavering desire "to do whatever it takes" to bring things about, without resorting to any trickery. That thought brings us back to focusing on something big.
Focus on Your Ultimate Reason -- Why?
What motivates you when the “chips” are down? This is the most relevant asset your business will possess. It's that part of you which permanently resides between your ears.
NO ONE can steal this, take it away or strip you of it. It’s yours…forever. So the only real question is… "What do you plan on doing with it?”
*** One Final Note ***
Creating and maintaining this blog has been an absolute thrill for me. I'm entirely dedicated to your success, but I hope my content will always be helpful. Please continue posting your comments or suggestions. You ask. I'll do everything within my power to provide solid, jet-propelled solutions. Just don’t demand the Statue of Liberty will be delivered to your front door, or wish for something far more outrageous (like a business doing everything without your involvement).
Supporting Your Success Using Proven Means,
B. Brinkmeyer, MBA
Ranked #78 out of 100,000 affiliates, private site tutorial author, Internet marketing.

